I decided to call my range Honeycomb cards
because fo the honeycomb center that makes
the cards unique.
I found this typeface that is made up of honeycomb
shapes and has a bee on each of the letters.
It is childlike and fits with the range as it is a
ranged for children.
I also based the logo on a honeycomb, putting
different bits of information in each of the shapes.
After playing around with a few
different stocks and colours I decided
to go for this design. Using a honey
yellow as the background and antique
white as the main part.
I have applied the logo to the gift wrap
sets but I am also going to apply
it to the cards and bags.
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